do you think this ad can be appealing to someone around your age ?

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do you think this ad can be appealing to someone around your age ?

Here are some links that might be useful to you:

https://www.visme.co/blog/types-of-advertising-appeals

https://www.visme.co/blog/types-of-advertising-appeals
23 Types of Advertising Appeals Most Commonly Used by Brands – Visme
5 Sexual Appeal. One of the best known advertising appeals is that sex sells. People use sexy models and sexy product shots that will make the viewer emotionally excited. From Victoria’s Secret to Hardees, brands have used unabashed sex appeal to sell products and services. Because this is often an abused appeal in , companies like Hardees …

https://theconversation.com/online-ads-know-who-you-are-but-can-they-change-you-too-54983

https://theconversation.com/online-ads-know-who-you-are-but-can-they-change-you-too-54983
Online ads know who you are, but can they change you too?
Behavioral targeting uses information about nearly everything you do online – clicks, searches, social media, what you’ve bought and browsed – to select ads that marketers think will appeal …

https://blog.exactbuyer.com / post / impact-of-advertising-on-consumer-behaviour

https://blog.exactbuyer.com / post / impact-of-advertising-on-consumer-behaviour
The Power of Advertising: How it Influences Consumer Behaviour
Advertising influences consumers’ purchasing decisions: Advertising plays a significant role in shaping consumers’ buying behaviour. Ads are designed to create a sense of urgency, need, or desire in the minds of consumers, which can persuade them to buy a product or service. Advertising affects consumers’ perception of a brand: Advertising can …

https://www.canva.com/learn/clever-advertising

https://www.canva.com/learn/clever-advertising
75 brilliant and inspirational advertisements that will change the way …
45. Let your environment provide the wow visuals. Perwanal Saatchi & Saatchi’s ad for Jakarta, Indonesia’s pet emporium JAKPETZ promotes Frontline Flea & Tick Spray with a huge floor sticker ad in a shopping center. When viewed from higher levels, it looks like people are the fleas appearing on and off the dog. 46.

https://www.askattest.com/blog/articles/why-age-agnostic-marketing-works

https://www.askattest.com/blog/articles/why-age-agnostic-marketing-works
Age Is Just a Number: Why Age-Agnostic Marketing Works
When it comes to the demographics that brands use to segment their customers, age usually features prominently. You’ll often hear ad execs stating a campaign has been designed to appeal to women aged between 18 and 30 or men aged 25 to 35. While that might sound reasonably targeted, that’s actually a huge bucket.

https://www.brainlabsdigital.com/blog/making-gen-z-listen-how-to-tailor-your-advertising-to-specific-age-groups

https://www.brainlabsdigital.com/blog/making-gen-z-listen-how-to-tailor-your-advertising-to-specific-age-groups
How to tailor your advertising to specific age groups | Brainlabs
Even if your product or service appeals to every demographic, what attracts older consumers may put younger ones off completely. By dividing your ad strategy into specific age groups, you can ensure that you’re really getting people to listen to what you have to say. Millennials . Millennials are defined as born between 1981-2000.

https://thevisualcommunicationguy.com/business-communication/advertising-appeals-overview

https://thevisualcommunicationguy.com/business-communication/advertising-appeals-overview
ADVERTISING APPEALS (OVERVIEW) – The Visual Communication Guy
The idea is to engage your consumers by provoking their emotions. Every aspect of your advertising campaign needs to be polished and well-thought out. Don’t forget to collect customer feedback, you can use this to improve the quality of your ad campaigns. If you’re looking for a resource to create digital banners check out Creatopy. The …

https://www.beeliked.com/blog/audience-engagement/marketing-to-different-age-demographics

https://www.beeliked.com/blog/audience-engagement/marketing-to-different-age-demographics
MARKETING TO DIFFERENT AGE DEMOGRAPHICS – BeeLiked
MARKETING TO DIFFERENT AGE DEMOGRAPHICS. Marketing can be tricky; even once you’ve worked out your key target audience, you need to consider the diversity within that group. Few brands only appeal to one specific demographic of people; one age group or gender, most companies will need to appeal to a much wider variety.

https://www.aarp.org/work/age-discrimination/ageism-in-advertising

https://www.aarp.org/work/age-discrimination/ageism-in-advertising
Ageism Is Alive and Well in Advertising – AARP
A desire for change. A 2021 AARP survey showed that most consumers age 50-plus want marketing campaigns to grow up. Some 62 percent agreed with the statement I wish ads had more realistic images of people my age.. And nearly half (47 percent) concurred that ads of people my age reinforce outdated stereotypes..

https://www.forbes.com/sites/charlesrtaylor/2022/03/11/ageism-in-advertising-common-stereotypes-and-how-to-avoid-them

https://www.forbes.com/sites/charlesrtaylor/2022/03/11/ageism-in-advertising-common-stereotypes-and-how-to-avoid-them
Ageism In Advertising: Common Stereotypes And How To Avoid Them – Forbes
11 mars 2022The surveys found that 52.6% of Active Agers still see a depiction of older consumers as frail and/or feeble in ads or marketing materials. In reality, 95% of Active Agers exercise at least weekly …
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